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Supriya Dev-Purkaystha

MicrosoftHead of Media and Ad Tech Solutions UK

Supriya Dev-Purkaystha is Head of Media and Ad Tech Solutions UK at Microsoft and Founder of Connect Growth. A strategic growth leader and inclusive innovation advocate, she helps brands unlock sustainable, audience-centric growth by aligning strategy, media, and technology.

Supriya is a champion for equity and accessibility in advertising, leading initiatives like the Ads Accessibility Alliance and contributing to inclusive industry standards through the All In Asian Working Group. She also mentors and advises through MEFA, BAE HQ, and Agate Momentum Trust.

Recognised by the Financial Times, Advertising Week Europe, and Performance Marketing World, Supriya is shaping the future of marketing driving change at the Intersection of Media, Tech, and Equity.