Can my niece design a better poster than your creative agency?
Lindsay RapacchiDesigning a decent poster can be child’s play if you follow two basic principles.
Partnership Content
How John Lewis’s new Search strategy delivered growth and a stronger customer experience
Marketing Week PartnerBy rethinking its data-driven search marketing, the iconic retail brand has driven a rise in profit and strengthened its connection with customers throughout their shopping journey.
Marketing Week launches seventh CX50 list for 2025
Marketing Week ReportersOur list of the UK’s top 50 customer experience professionals, in partnership with Cognizant, Google and Salesforce, will be announced in five phases.
Are you overlooking the marketing channels driving your best leads?
Marketing Week PartnerYou’re spending time and budget across channels – paid search, SEO, social media, events, email, content. But which marketing touchpoints truly influence conversions?
Three rules to optimise advertising spend in 2025
Marketing Week PartnerWith hefty pressure on brands to justify every penny spent, how can they rethink advertising budgets to maximise payback?
The future of fashion and technology: What marketers need to know
Marketing Week PartnerAs innovation accelerates, the future of the fashion industry is becoming increasingly intertwined with technology.
A hiring blueprint for brands in 2025: How to stand out as an employer
Marketing Week PartnerMarketing organisations need to build a compelling offer around benefits and the employee experience, if they are to solve ongoing hiring challenges and convince candidates to look beyond salary.