Marketers’ worth can’t be reduced to a line item on a spreadsheet
Laura ChamberlainAt times it can feel like proving ROI stretches beyond metrics to a question of professional credibility. Marketers have the power to reframe the conversation.
Laura Chamberlain
Your LinkedIn strategy should start with self-belief
Laura ChamberlainForget the ‘silver bullet’ solutions promising confidence quick fixes, developing true self-belief requires deeper work.
The most compelling personal brands aren’t built on perfection
Laura ChamberlainThe road to genuine self-belief starts with embracing your professional identity and not trying to perform to stand out on LinkedIn.
Develop your professional identity to help silence the imposter gremlin
Laura ChamberlainWhen we stop trying to fit someone else’s idea of how we ‘should’ be, we move from performative confidence towards something more authentic.
Marketing needs a true culture of mentorship
Laura ChamberlainThe breakdown of mentorship has consequences not just for the next generation, but for the entire industry. Embracing a non-hierarchical model of reciprocity could be the answer.
Embracing neurodiversity can only make marketing more meaningful
Laura ChamberlainDeeper insight and richer innovation is possible if marketers realise not everyone’s brain works in the same way.
Authenticity should start with marketers not marketing
Laura ChamberlainIf authenticity comes from within, marketers should free themselves from expectations and identify the difference between competencies and skills.
Meaningful purpose can come from being a marketer and a mum
Laura ChamberlainPurpose doesn’t have to be grandiose, it can be the embodiment of who you are at any point in time. Use this thinking to make the working world work for you.