Workbooks’ ‘The No BS CRM’ voted your campaign of 2024
Marketing Week ReportersThe B2B software firm beat the British Heart Foundation’s ‘Streams of (un)consciousness’ to take home the top prize.
How Ikea struck social media gold with a simple Christmas concept
Marketing Week ReportersHarnessing one of its most distinctive brand assets, the furniture retailer achieved viral success during the busy festive shopping season.
Ritson’s top five marketing moments of 2024
Marketing Week ReportersFrom Oasis’s dynamic pricing to Jaguar’s rebrand, Mark Ritson shares his top five marketing moments of the year.
Ritson’s top marketing moments of 2024: Part 1
Marketing Week ReportersFrom the peculiar prevalence of Liquid Death to McDonald’s pricing gotcha, Mark Ritson shares his first five marketing moments of the year.
British Heart Foundation vs Workbooks: Vote for your campaign of 2024
Marketing Week ReportersJust two remain in the battle to be crowned the Marketing Week readers’ campaign of the year.
The Marketing Week Podcast: The big marketing stories of 2024
Marketing Week ReportersWe end the year with the inaugural Marketing Week podcast quiz and a look back at the biggest stories of 2024.
2024 year in review: Changemakers
Marketing Week ReportersIn another turbulent year for the marketing industry, we look at the people and organisations focused on driving change.
Vote for your marketing campaign of 2024: Semi-final
Marketing Week ReportersThere are now just four campaigns remaining. Vote now to make sure your favourite makes it to the final.
Vote for your marketing campaign of 2024: Quarter-final
Marketing Week ReportersIt’s quarter-final time. There are now just eight campaigns left. Vote for your favourite to help it get through to the semi-final.
2024 year in review: Seven brands that have had a stellar year
Marketing Week ReportersFrom M&S and Greggs to Liquid Death and Nvidia, it has been a very good year for some brands.
2024 year in review: It’s been a bad year for…
Marketing Week ReportersFrom Oasis’s ticket sales drawing attention to the dark side of dynamic pricing to online brand safety taking a hit and questionable recruitment practices, it’s not been a great year for all in the industry.
2024 year in review: It’s been a good year for…
Marketing Week ReportersFrom the growth of ad-funded streaming and winning the argument for pre-testing, to gen AI entering the mainstream, 2024 has been a good year for committing to consistency.
Vote for your marketing campaign of 2024: Round 1
Marketing Week ReportersMarketing Week has selected the top 16 marketing campaigns of 2024 and now it’s time to vote for your favourite.
The best marketing campaigns of 2024: Part 2
Marketing Week ReportersFrom Elf Beauty to Specsavers to Irn-Bru, the Marketing Week team reveals the second eight campaigns that make up our best of 2024.
The best marketing campaigns of 2024: Part 1
Marketing Week ReportersFrom Coca-Cola to Brat to Salesforce, the Marketing Week team reveals the first eight campaigns that make up our best of 2024.