‘Companies want a superhero’: How bad recruitment is impacting marketing
As poor practices like ghosting after interview and overly lengthy tasks become the norm, some argue marketing recruitment is “broken”.
By Molly Innes
Marketing recruitment has been difficult for at least two years, with redundancies and voluntary exits putting more marketers on the job market.
It’s a topic Marketing Week has focused on, exploring the impact poor recruitment processes is having on marketers, from mental health problems to burnout.
The latest 2025 Career & Salary Survey data paints an even starker picture.
